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Please note that the following financial information relates to the operations of WE Charity in the UK. For information related to WE Charity in Canada and the U.S. please click here.
WE Charity is an international charity and educational partner. Our organisation is unique in that it operates collaborative programmes, both domestically and internationally. In the UK, U.S. and Canada, WE Day and WE Schools are initiatives of WE Charity that educate and empower young people to make a difference. WE Schools is a year-long educational programme that nurtures compassion in students and gives them the tools to create transformative social change. WE Day is a series of stadium-sized events that celebrate young people making a difference in their local and global communities. Across Africa, Asia and Latin America, we partner with communities to implement WE Villages, a holistic five-pillar international development model designed to achieve sustainable change. Together with local leaders and families, we transform lives with solutions that are adaptive, effective and sustained long-term by the community itself. • WE Schools is a year-long experiential social action programme that empowers young people to make positive impacts in local and global communities. With over 18,000 schools engaged globally, WE Schools aims to revitalise the fundamental purpose of education: instill a love of learning in students, move them to develop life skills to better the world and empower them to forge their own personal paths to success. Teachers are given the tools to engage their classes, allowing students to further their core-curricular learning while gaining an understanding of the root causes of the pressing social issues around them. • WE Day is a day-long educational and inspirational event that celebrates the power of young people to make a positive difference in the world. As part of the WE Schools programme, students earn their way to WE Day, WE Charity’s signature youth empowerment event. While the event is free for schools and young people to attend, participants must earn their tickets through a commitment to one local and one global action of their choice through the WE Schools programme. • WE Villages is an adaptive, effective five-pillar model built on 20 years of experience collaborating with dedicated community members and international development experts to find solutions that work. Our model is designed to address the root causes of poverty and remove the barriers to education to break the cycle of poverty. It is not a handout or single solution, but a combination of key interventions that empower a community to help themselves through our five Pillars of Impact: Education, Water, Health, Food and Opportunity. At the heart of the asset-based community development approach lies the belief that the community’s own assets and resources, including the people, institutions, skills and capabilities, are the most critical resources for development. In essence, it is an approach that seeks to build sustainable livelihoods and to break the cycle of long-term dependency to promote self-sufficiency. We currently work in nine countries overseas: Kenya, Tanzania, Ecuador, Nicaragua, India, rural China, Sierra Leone, Haiti and Ethiopia.
A remarkable volunteer Board of Directors oversees the work of WE Charity, which includes setting policies and procedures, as well as monitoring our budget and expenses to ensure funds are spent wisely. Our Board consists of respected professionals drawn from the business, academic, government and nonprofit sectors who bring a wealth of diverse skills and experience to the governance of our organisation. This includes the work of our finance committee, which also play an important function overseeing major financial activities for the charity. Learn more from visiting we.org/en-GB/about-we/we-charity/governance/.
WE Charity is a registered charity in the UK, U.S. and Canada. WE Charity England & Wales Registered Charity Number: 1138645 WE Charity Scotland Registered Charity Number: SC045815 WE Charity United States Tax ID: 501 (c)(3)-16-1533544 WE Charity Canada Tax ID: 88657 8095 RR0001
On average, at least 87% of money raised goes directly to support our projects and programmes—around 13% of money raised is spent on administration. All charities must spend some of their funds on administrative costs. These expenses are necessary to keep the organisation running effectively, such as physical building maintenance, human resources and other fixed, non-operating expenses. We invest in administration costs that enable our work, such as measurement and evaluation, and select investments in technology to achieve efficiencies.
WE Charity works diligently to ensure that donations are used effectively and efficiently. We want as much of our funding as possible to support programmes that empower children in the developed and developing worlds. To that end, unlike other non-profit organisations: - We don’t employ third-party fundraising organisations to solicit money on our behalf. - We don’t do direct mail campaigns to solicit new donors. - We don’t use telemarketers. - We don’t hire high priced fundraising consultants. - We don’t produce or pay for television commercials or pay TV networks to air our programming to solicit donations. - ME to WE, our social enterprise partner, supports the global work of WE Charity through cash and in-kind donations. ME to WE donates at least 50% of net profit after taxes to WE Charity globally, supporting the administration costs of the global charity while re-investing the other half to ensure sustainability.
WE Charity in the UK spends, on average, 24% of annual funds initiating and supporting international development programmes. The organisation has been widely recognised for its sustainable, scalable development model called WE Villages. International project expenses include direct cash and in-kind contributions. Direct funding is often spent on building schools, providing water programmes or paying for a community garden to ensure children have healthy food to eat at lunch. The development programmes are administered on a multi-year basis and include programme development, capacity building as well as specific capital investments in the communities. WE Charity’s international work would not be possible without critical in-kind contributions, the majority of which are medical and school supplies collected, distributed and administered according to our development model. Approximately 13% of annual funding is spent on non-project-related costs associated with the management of the organisation, including human resources functions, accounting, and office premises and supplies. On average, approximately 63% of annual funding supports domestic programming, from WE Schools campaigns to educational resources, working with young people, schools, families and corporations. WE Charity is audited annually. An experienced, volunteer Board of Directors oversees the work of WE Charity, which includes setting policies and procedures, as well as monitoring our budget and expenses to ensure funds are spent wisely.
WE Charity implements WE Villages, an international development model to end poverty. It’s not a handout or a single solution, but a combination of key interventions led by five Pillars of Impact: Education, Water, Health, Food, and Opportunity. WE Villages focuses on both infrastructure and the distribution of key inputs, and training and educational programming are an essential component of the work that we do. All the Gift of Impact items are symbolic of projects or programming in the countries where WE Villages is implemented, and are associated with specific Pillars of Impact. The suggested donation amounts are based on average costs in the nine countries in which we operate. Funds from Gift of Impact items will be used to purchase the selected item where locally appropriate, or will be put towards an associated project or programme within the Pillar, ensuring a sustainable and holistic impact that takes into consideration the specific needs of the communities we work with. For example: When a donation is made towards the purchase of a goat, depending on the needs on the ground and the local culture, the funds can be used to purchase goats, or they will be used for similar support in animal husbandry and other income-generating projects within our Opportunity Pillar. These funds will also go to support programming like ensuring regular veterinary visits and training on proper animal husbandry management (e.g. identifying disease and ensuring proper nutrition), in addition to workshops in financial literacy, skill-building in business and income-generation, and group formation. This ensures your donation makes the most significant and sustainable impact possible.
One of our core values is honouring every stakeholder and we adhere to that value by being fully transparent in all our operations. When you donate to our international projects, you will receive periodic updates on the impact of your support.
Every partner community WE Charity works with is different, of course, each with its own unique needs and challenges, however, here are some average cost examples for key impacts from our five pillars of our WE Villages development model: • £15 for a school kit for a primary aged student. • £60 for healthcare for a mother and her baby. • £75 for supporting the creation or upkeep of a school garden.
Generally, WE does not ask for or accept donations of supplies. WE Charity’s model of development focuses on sustainability and providing a hand up instead of handouts to the communities that we partner with. WE Charity purchases supplies, resources and equipment locally whenever it is possible. This helps support the local economy and ensures that all goods are culturally appropriate. WE will sometimes take in-kind donations of medical supplies and specialised equipment when major emergencies impact the communities where we work, such as during the Haiti earthquake relief effort.
Congratulations on your fundraising efforts! If you are over the age of 18, we encourage you to make your donation using our donation platform. Otherwise, please ask an adult to make the donation on your behalf. Here’s how: If you have fundraised for a specific donation item, such as a goat for £30, select it from the catalogue and click the ADD button. If you have fundraised a sum of money, simply enter the amount you would like to donate in the grey bar and click the DONATE button. To complete your donation, view your basket and follow the steps. When making a donation with a Gift of Impact catalogue item, your donation will be matched to your chosen Pillar of Impact. We cannot, however, guarantee that donations will go to your preferred country. When making a one-time donation, you will be prompted to tell us whether you would like to donate to a specific country, Pillar of Impact and/or project. If you have no preference, your donation will be allocated according to where the need is greatest.
Qualified UK tax payers can make their donations worth a quarter more by claiming Gift Aid. 25p of Gift Aid for every £1 qualifying donation can be reclaimed by the charity from the tax the donor pays for the current tax year.
WE Day is entirely enabled by monetary and in-kind donations of goods and services from our corporate supporters, foundations and individual donors, to name a few. Thanks to their championing, each event is free of charge for tens of thousands of young people. Funds raised by young people are never directed to support WE Day.
Please consult our annual reports and audited financial statements.
We are audited every year in the UK, U.S. and Canada by an independent third party auditing and accounting firm. Every year, WE Charity has received an unqualified audit rating, which is the highest possible rating for such a report. It is a “clean opinion.” This means that our auditors have found no questions or concerns about our financial accountability and transparency, and have fully vetted our donor information.