



Amount in cash and cost-offsetting in-kind donations to WE Charity


Percentage of proceeds from ME to WE that have been donated to WE Charity over the past five years


Number of partner retail stores that carry ME to WE or Track Your Impact products


Number of social impacts funded and delivered through product purchases


Of Track Your Impact consumers who talk to friends and family about their purchases


Number of people traveling around the world to volunteer on development projects and see the impacts firsthand


Number of students who receive leadership training annually


Number of female artisans in Kenya and Ecuador empowered with financial literacy


Number of Rafiki Bracelets sold to change the lives of women in Kenya


Average NPS—Net Promoter Score—from 3,000 travelers surveyed


ME to WE is in the top 5% among Canadian certified B Corporations


Of ME to WE management-level staff who are female