All You Need Is Love.

Sometimes it seems like there’s not enough love to go ‘round. Flip the script and make an impact with handwritten cards that share love with every student in your school. Then look for ways your school can show appreciation for people who get overlooked in your community. Because the world could always use a little more love.

Happiness is what the doctor ordered. Literally. Psychologists have made the case that positive emotions like gratitude inspire people to look out for others. Appreciating people is a simple way to make the world a better place and (bonus!) people who feel appreciated pay it forward. So let’s start spreading good vibes and see how far they go.

Here’s How to Run Your Campaign

Investigate and Learn

Brainstorm how random acts of kindness affect your emotional state. Discuss how gestures of kindness contribute to building a sense of community at your school.

Action Plan

Divide your group into teams to share the responsibilities of the campaign. Plan who will spread awareness, organize the card-making event, ensure there is a card for everyone and deliver 
the cards.

Take Action

Take your campaign to the next level and brainstorm ways to share the love with the larger community. Vote on a group in your community you would like to show appreciation for.

Report and Celebrate

When you’re finished your campaign, sit down as a group and record the impacts you’ve made. Reflect on how your group did with its goals and if you noticed any changes in the way your school shows its appreciation. Share the success of your WE Are Love campaign by posting photos to social media using #wearelove.


Using the Student Yearbook, students will record their progress and their reflections for each of the four steps above.

Campaign Resources

Campaign Guide
Campaign Guide
Creative Resource
Creative Resource
Campaign Infographics
Campaign Infographics

Lesson Plans

Campaign Lesson Plans

This educational resource helps students learn how to show gratitude and appreciation to people in their community.

Random acts of kindness bring love and gratitude to Toppenish High

Students in the leadership class at Toppenish High School have become true leaders of compassion in their school community. From handing out flowers and thank you cards to taping quarters on vending machines, they have made gestures of love and gratitude an integral part of their school’s culture.

The random acts of kindness are done in hopes of bringing a smile to their classmates’ faces. They understand that the simplest gestures have the ability to brighten someone’s day. The student leaders have adopted the WE Are Love campaign into a yearlong initiative and are using #RAKWILDCATNATION on social media to encourage others in their school to join in on the acts of kindness. The student’s participation in small gestures of generosity have made a positive impact throughout their entire school.

“Everything we do affects someone else,” says 16-year-old Ismael Aguayo. “I try to ask myself: ‘What can I do today to make myself, my community and the world better than they were yesterday?’”

Teacher’s Corner

Dig deeper into the issues

Check out our issue backgrounders to learn how local and global issues affect the lives of people in our communities and around the world. Bring the issues to life in your classroom with a library of resources to engage your students in learning about local and global issues.

Take More Action

Hooked on taking action? The WE Schools program has a yearlong calendar of campaigns for taking action on all kinds of local and global issues.